Two for Tuesday: Tipping Point Labs and Copyblogger

I’ve decided to start a new ritual called ‘Sharp Points – 2 for Tuesday’.  I always thought ’2 for Tuesday’ had a nice ring to it all the way back to my college days of ‘drink specials’ and the local classic rock radio station.

The idea behind ‘Sharp Points’ is to highlight two blogs from the Junta42 list of top content marketing blogs.  This week we’ll start with #1 and #2 on the list:

#1. Tipping Point Labs – an agency out of Newton, Mass (greater Beantown), Tipping Point Labs was founded back in 2002.  They are digital content creators focused on quality and speed.  I love this quote about ‘perpetual production’

Perpetual Production

Valuable content builds trust. Relationships are built on trust. Relationships influence buying decisions. Buying decisions drive revenue. Without frequently delivering high-quality, relevant content you can’t build relationships.

These guys are game changers and I recommend visiting their blog and tuning in to tippingpointlabs.tv

Sharp point to share:  Check out this presentation on “Predictions: Nine in ’09″

#2 Copyblogger - Started by Brian Clark in 2006, Copyblogger is a go-to-resource for bloggers.  If the key to being successful online is kick ass content and copy, then Brian and his contributors have you covered on the latter.  Over 75,000 blog subcribers and 35K+ Twitter followers speaks volumes about the quality you’ll find on Copyblogger.

Sharp Point to share – Here is an excerpt from a great post from Brian entitled, “Ernest Hemingway: Top 5 Tips for Writing Well”

5. Never have only 4 rules.

Actually, Hemingway did only have 4 rules for writing, and they were those he was given as a cub reporter at the Kansas City Star in 1917. But, as any blogger or copywriter knows, having only 4 rules will never do.

So, in order to have 5, I had to dig a little deeper to get the most important of Hemingway’s writing tips of all:

“I write one page of masterpiece to ninety one pages of shit,” Hemingway confided to F. Scott Fitzgerald in 1934. “I try to put the shit in the wastebasket.”

Today’s Lagniappe (a little something extra)  - I was reading a post from Josh Cole at Tipping Point Labs.  Every week the agency shares 5 links.  The 5th on this post had me in stitches laughing.  Josh talked about Woofer, the site where you have to post a lot to post at all.

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