What the f**k is social media?
August 17, 2009
Today’s Lagniappe (a little something extra)
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Great Slideshare presentation by Marta Kagan of Espresso called ‘What the f**k is social media?’. I’ve attached my favorite slide. It states:
85% of social media users believe that a company should go further than just having a presence on social sites and should also interact with customers
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The goal of marketing is to capture the mind and ultimately conquer the heart of your target audience.
The aim of 9 INCH MARKETING is to examine that journey. We'll explore 'how to' bridge the gap between traditional and social media by taking a sensory approach to integrated marketing.
Here is a great video on social media. Think social media is a fad, watch this http://www.youtube.com/watch?v=sIFYPQjYhv8