Resolutions
9 inch axiom: Resolutions
‘Your odds of achieving a resolution is directly proportionate to the amount of people you share it with’
A new year is dawning. You guessed it . . . it’s time to start making resolutions. Lose weight, exercise more, pick up a new hobby, etc. Resolutions are good natured and for the most part well intentioned intentions. However most resolutions tend to fade and only 10% are ever accomplished (57% of statistics are made up on the spot . . . just like this one, but 10% sounds about right).
In order to give your resolutions a little more teeth, here are a 5 suggestions:
1. Write them down. This is so important it bears repeating. Write them down in pen or if you are using a computer, print them out using a large typeface and font.
2. Put that piece of paper somewhere you can see it every day. This will keep your resolution top of mind.
3. Make sure your resolution is measurable. It should have an end result and a target date attached.
4. Make sure your goal is attainable and realistic. It should be a stretch and within your control to reach.
5. Tell as many people as possible. This is absolutely key to the process and has three huge benefits. The first and most obvious one is that telling others makes you accountable. The second is that it creates a sense of understanding amongst your friends and family. The last and maybe the ‘hidden gem’ is that the people you tell will invariably try to help you achieve your goal.
Using my 5 easy steps. . . here is my New Year’s Resolution:
1. 9 INCH MARKETING will make the Ad Age Power 150 list for Top Media and Marketing blogs
2. My goal is printed in my home office in Norwalk, CT
3. My end date is December 31, 2009
4. It is attainable. I need to post a minimum of 50 times over the next 6 months in order to submit my blog to creator Todd Andrlik for consideration. My blog will be graded on a scale using 9 categories.
5. Blogging my goal is my first attempt to spread the word. Help me out by subscribing to 9 INCH MARKETING. Tell a friend or three hundred .
Today’s Lagniappe:
Here is an excellent post from the blog ‘A Gaping Void’ on ‘How to Be Creative’. I think everyone will need to get crafty and creative in 2009.
Happy New Year!
Click here to be creative and subscribe via e-mail 9 INCH MARKETING
The goal of marketing is to capture the mind and ultimately conquer the heart of your target audience.
The aim of 9 INCH MARKETING is to examine that journey. We'll explore 'how to' bridge the gap between traditional and social media by taking a sensory approach to integrated marketing.
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